Sa Sa International (00178) announced that during the 2026 National Day holiday from October 1 to 7, building on the momentum from the second quarter of the 2026/27 financial year, sales continued to improve. The group's offline sales in Hong Kong and Macau rose more than 60.0% year-on-year, while same-store sales also increased more than 50.0% year-on-year. The number of transactions, the average amount per transaction, and the number of items per transaction all recorded significant year-on-year increases.

The group also launched a "National Day Golden Week Shopping Week," offering a rich variety of shopping privileges. Recently, the group introduced new concept design stores in busy districts such as Mong Kok and Tsim Sha Tsui. With playful and trendy store designs, as well as different themed product zones and interactive photo spots, these stores effectively boosted customer traffic and extended customer dwell time, further driving sales growth.