Lululemon creates a new President & Chief Product Officer role and fills it with Maggie Gauger, effective Oct. 26. The position consolidates design, merchandising, footwear, product innovation, and materials science under a single leader. Gauger joins from Athleta, where she served as President and CEO after more than two decades at Nike. The restructuring reflects CEO Heidi O'Neill's stated priority to put product at the center of company operations. The company says the structure aims to accelerate product execution and raise the bar for technical innovation, enabling faster translation of brand strategy into finished product.
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